Maximise your business.
Become your own marketing expert.

Our marketing training packages teach you everything you need to level up your business.

As a full-service digital marketing agency, we’ve got the tools, knowledge and expertise to drive our clients’ businesses forward. Now for the first time, we’re sharing our secrets so you can learn how to execute your next big breakthrough. Our comprehensive marketing training packages have been put together by experts with you in mind. 

Learn the ins and outs of all areas of marketing, upskill yourself, your team and maximise your business.

Empower your marketing success with comprehensive training packages for your business growth

What?

Why?

Who?

Our training packages provide you and your team with everything you need to develop your own team of in-house marketing experts. Our sessions cover everything, from branding and content writing, to SEO and PPC.

Gain the knowledge needed to drive targeted traffic, boost brand visibility, and skyrocket conversions. Our expert-led marketing training equips you with proven strategies to outshine competitors and achieve remarkable results.

Our training packages cover every aspect of marketing you and your team need to take your business to the next level and increase your ROI. Whether you’re at the start of your career or are established in your field, our training packages give you and your team everything you need.

What?

Our training packages provide you and your team with everything you need to develop your own team of in-house marketing experts. Our sessions cover everything, from branding and content writing, to SEO and PPC.

Why?

Gain the knowledge needed to drive targeted traffic, boost brand visibility, and skyrocket conversions. Our expert-led marketing training equips you with proven strategies to outshine competitors and achieve remarkable results.

Who?

Our training packages cover every aspect of marketing you and your team need to take your business to the next level and increase your ROI. Whether you’re at the start of your career or are established in your field, our training packages give you and your team everything you need.

The skills you need to elevate your business.

From getting your initial branding and tone right to creating compelling content, our communications training packages provide everything you need to find your target audience and effectively communicate with them.
Take a look at some of the things you can learn in our communications training packages.

Branding and messaging

  • Discovering your audience and marketplace
  • Creating your brand
  • Establishing your value proposition
  • Finding your brand promise
  • Setting brand guidelines

Content and copywriting

  • Writing to a tone of voice
  • Structuring and writing content
  • What makes good copy
  • Writing for different content types
  • SEO best practices

Public Relations

  • Types of PR
  • Writing a press release
  • Creating a press list
  • Perfecting your pitch and selling the story
  • Measuring success

Influencer Marketing

  • Outreach best practices
  • Finding creators for your audience
  • Different style of deliverables
  • Content for different platforms
  • Measuring success and analytics

Social Video Marketing

  • Social video platforms – where should your content go?
  • Formatting – how to adapt your content for your platform
  • How to analyse trends and create ideas
  • Engaging an audience and creating compelling content

Instagram

  • Platform best practices
  • Understanding the algorithm
  • Utilising trends
  • Instagram ads that get your brand seen
  • Tips for increasinging engagement and growing followers
  • Using Instagram’s insights

TikTok

  • Navigating the app
  • Platform best practices
  • Understanding the algorithm
  • How to find and use trends
  • How to use TikTok shop
  • Measuring success and analytics

Facebook

  • Engaging with your audience
  • Platform best practices
  • Understanding the algorithm
  • Growing your account
  • Creating sponsored content

LinkedIn

  • Platform best practices
  • Understanding the algorithm
  • Creating sponsored content that gets your brand seen
  • Measuring success and analytics

Twitter

  • Platform best practices
  • Understanding the algorithm
  • Types of content and best practices
  • Utilising trends
  • Measuring success and analytics

Master the art of digital marketing and gain in-depth knowledge of a range of channels and strategies. Learn how to connect with your audience, increase your brand visibility and track the performance of your campaigns via conversions and ROI.
Take a look at some of the things you can learn in our digital marketing training packages.

SEO Best Practices

  • What is SEO?
  • Structuring and optimising content for SEO
  • Writing meta titles and descriptions for SEO

Google Paid Ads

  • Ad Campaign Types
  • Keyword Research and Selection
  • Ad Creation
  • Targeting Options
  • Conversion Tracking and Measurement
  • A/B Testing

Google Analytics

  • Introduction to Google Analytics
  • How to set up Google Analytics
  • Navigating Google Analytics
  • Tracking performance 
  • Improving your strategy

Facebook Ads

  • Ad Format Options
  • Targeting and Audience Options
  • Ad Placement
  • Performance Tracking
  • A/B Testing

LinkedIn Ads

  • Ad Format Selection
  • Targeting Options
  • Ad Creative and Copy
  • Performance Tracking and Analytics
  • A/B Testing

Captivate your audience at the first hurdle by unlocking the secret to effective web management. Enhance your skills with our marketing training packages covering basic WordPress management, web design, user experience, and e-commerce management.
Take a look at some of the things you can learn in our web training packages.

Basic WordPress Management

  • Introduction to WordPress
  • Adding and editing content
  • Updating images
  • Optimising content for speed

Basic E-commerce Management

  • Introduction to website management
  • Creating content blocks
  • Optimising content
  • Adding and editing products
  • Using WooCommerce or Magento

Web Design and User Experience

  • Introduction to website design and user experience
  • The fundamentals of UX
  • Design principles including typography, layout and colour theory

Web Optimisation

  • How to optimise your website for conversions
  • How to design a landing page
  • What is A/B testing and how to implement it
  • Understanding user behaviour analysis

What happens next?

Once you’ve contacted us, we’ll arrange a call to find out how we can help your business.

We’ll discuss your business objectives,
to find out what skills and training will elevate your business.

We will contact you with a training package tailored to maximising your business.

What can you expect from our training packages?

Our video answers all your questions.

Not sure what’s right for your business?

Get in touch and we’ll get the ball rolling.

0121 828 9279

Spaces, 156 Great Charles Street Queensway,

Birmingham,

B3 3HN

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What our customers said…

We have seen a great improvement with sales through our website as we link our page on each post, Ann helped us with simple things such as how to create a post, to tracking all of our progress. Overall, I think Ann delivered our training amazingly. She was super friendly and took her time to get to know Gabriel and I as individuals. I would highly recommend Ann to anyone that needs help with Linkedln training.

Sophie Wood

The Lift Consultancy

Get to know our expert trainers

Fabiano Carvalho

Fabiano is our lead developer. He brings over 20 years of experience in specification creation, IT architecture and web development. His expertise builds websites that take businesses to the next level. Fabiano is originally from Brazil, but has found a home in the UK, however, he is a global citizen and loves watching NASA’s Earth live stream.

Design eCommerce Web Design & Development

Anika Shah

Anika is always up to date with the latest social media trends and knows exactly what’s what across the platforms. She holds the reins and ensures that we deliver projects and results that make a difference. She always keeps Tony company when Friday night networking accidentally turns into an evening of sampling Birmingham’s food and nightlife.

Content Creation PR and Influencer Social Media

Tony Ilias

Tony is our authority on anything digital marketing. He puts clients in front of the right audiences with the right message to drive website traffic, leads, and sales. He provides easily measured ROI in the most cost effective way. Tony swapped beautiful Greece for a life in Brum, and can often be found ranking the city’s best burgers with Anika in tow.

PPC SEO

Amie Kitainik

Amie is our PR powerhouse with a twist of indie folk and a dash of quirkiness. With her captivating melodies and lyrical prowess, she’s not just a public relations maestro, but also an accomplished indie folk singer-songwriter. When she’s not charming the press with her magnetic personality and sharp PR skills, she’s crafting compelling content and copy for our clients.

Content Creation PR and Influencer Social Media

Ann Haagensen

Ann is our internal dictionary and grammarian. She ensures that we produce copy that sparkles and concisely conveys messages that convert prospects to ambassadors. Ann helps clients reach their goals with calculated communications. She comes from a background in hospitality and will not shut up about her hero, Anthony Bourdain. 

Content Creation Ideal Customer & Messaging Development Social Media

Gabbie Armstrong

Gabbie is our social guru and a skilled content creator. Her expertise lies in leveraging the power of video and her understanding of the ever-evolving dynamics of social platforms. She is a diverse content creator online in her own right – creating fashion, lifestyle, and comedy content outside of work. She knows exactly how to build a strong online presence, connect with audiences, and engage followers.

Social Media Video & Animation

Lauren Towey

Lauren brings with her the best of both worlds, working on both communications and design. She ensures that your content looks on brand every single time so that you stand out from the crowd. Lauren is originally from South Africa and in her spare time, she loves to travel, bake cupcakes, and gets competitive about board games.

Branding & Brand Strategy Content Creation Design

Liv Gardner

Liv is a copy and content machine. She produces stellar copy that attracts, engages and converts with strong messaging that is to the point. Regardless of whether it is long or short form, Liv makes sure your point gets heard. She is the most musical out of our line-up and both sings and plays in a metal band in her spare time. 

Content Creation PR and Influencer Social Media

Everything you need to know.

We want to be as transparent as possible. If you’re considering using Digital Glue’s training packages, take a look below to find all the answers you need.

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