In a crowded market, how can your brand stand out to acquire new customers, and engage and grow your existing customer base?
In our Virtual SL/CED event, ‘How can photography brands acquire & engage customers?’, Greta Geoghegan and Javan Bramhall explore the common communications challenges photography brands face, and share their tips for addressing them to successfully acquire and engage customers.
The webinar will give you insights and advice on:
- Identifying and understanding your target audience
- Utilising the ‘ladder of loyalty’
- The four pillars of a marketing and communications strategy – awareness, leads, sales, and loyalty
- The KPIs you should be setting for each pillar
- The tactics you should be deploying for each pillar
Greta and Javan will share real examples to get you inspired and thinking about your customer acquisition and engagement differently.