A business crisis is not a new phenomenon. It’s been happening since businesses have been getting things wrong and making mistakes. So basically, as long as there have been people in business…
As such, a crisis response is nothing new. What is new, is the causes of many of these crises, their prevalence, and the speed in which a crisis can escalate. The internet has impacted all of our lives and so much of our business and personal information is stored online, which is why so many organisations are increasingly facing damaging cyber attacks. The nature of a cyber attack can often make it difficult to even notice an attack has happened until much later, but more often than not, attacks result in significant financial, legal and reputational damage.